I’m beginning to sound like a broken record..but I’ll say it again..I looove webinars! I first got exposed to the world of webinars back in 2008 while working as a product marketing manager in the software industry.

I still remember doing my first webinar.

My palms were sweaty.

I could hear the nervousness in my voice and wondered if all the attendees could as well.

And despite being well-prepared, I couldn’t shake the nerves!

However, once we hit start and I settled into presenting, it got easier. And once the questions started rolling in, it was even better! I loved the interaction and being able to hear directly from my target audience what they were struggling with and presenting our solution.

So yes, I get it. It can be nerve-wracking but it gets easier over time and you can do this from the comfort of your home office!

Fast forward to 2015 and webinars are a huge part of my marketing strategy and something I encourage my clients to do as well because you can:

  • test your ideas,
  • establish expertise
  • *and* even sell your products and services!

6 Benefits of Webinars For Your Business

Are you ready to do your first webinar? Let me know in the comments!

10 comments

  1. Jules Taggart

    It’s crazy to think there was ever a time when webinars made you nervous, Sandy. You are such a pro! Excellent tips here. My favorite is that you don’t have to be a tech superstar to host a webinar.

  2. Chivon John

    I’m still getting my feet wet with webinars and I’ll admit they still make me nervous at times. Loved these tips and I’ll definitely keep pushing myself out of my comfort zone to host more of them.

    • Sandy Sidhu

      They definitely do take some getting used to but are such a gamechanger when it comes to getting to know your community and really being able to deliver value.

  3. Dr. Bola

    I am just starting to explore webinars. I have to say that the tech does take getting used to.

  4. Pat

    I’m with you when it comes to webinars. I love them! Managing the technology while giving a stellar presentation is still a challenge even for a more seasoned webinar junkie like me 🙂

  5. The Stacey Harris

    Thanks for sharing this @sandysidhu:disqus – webinars are such a game changer. They allow you to grow your list, share your expertise, and connect with your community. There is NO downside!