Welcome to the Friday edition of the Business Ignite Show where I answer your questions! Got a question for a future episode? Tweet me @SandySidhu #BusinessIgnite or drop me an email sandy@sandysidhumedia.com

This week I talk about a recent change I made to my webinar sign up flow. I optimized my thank you page and added two calls to action and saw a huge increase in Facebook likes and opt-ins to my private online community Ignite Online.

In the past, I would say my thank you page was kind of “meh” and not really taking advantage of the fact that people had opted in and I now had their attention.

Instead of sending them to a page with a call to action, I was simply sending them to the page where they would be watching the webinar live (in a few days). Talk about FAIL! They would be getting that link anyways!

Before

After opting in to the webinar, they would be sent to this page telling them that the webinar was happening in a few days. They would also get an email confirmation.

After

Now, after opting in I send them to a page with 2 calls to action. The information with webinar details goes straight to their inbox.

The Results

I promoted this webinar over a period of 5 days and made this change around day 3.

In just two days, I added 75 people to my Facebook page as well as doubled the size of my newish community.  I then went ahead and also made the change to my regular opt-tin and hope to see similar results over time.

I could probably even add a video but for now I will leave it like this and use this as my new webinar confirmation page.

I used LeadPages to create this page (and also use LeadPages for my webinars) but you don’t have to.

Have you experimented with your landing pages? What kind of results did you get? Let me know in the comments!